Whenever Netflix increases its subscription rates — a trend that seems as consistent as Ben Affleck’s romantic pursuits — the streaming giant consistently cites the same justification. The company requires additional revenue to continue funding the high-quality programming and services that its 302 million subscribers expect. This necessity has seen the standard monthly fee for ad-free Netflix surge from $7.99 to $17.99 over the past 13 years, including a recently announced $2.50 increase reported during the latest earnings call. The $7.99 monthly plan remains available, but it now incorporates ads and has increased in price by a dollar compared to last week.
However, let’s be honest. You’re curious about why Netflix continues to hike its prices? The simple answer is: because it can. Netflix has emerged victorious in the competitive streaming landscape. While other services grapple with subscriber losses and carriage disputes, Netflix is confidently establishing itself as the future of television.
In recent years, Netflix has transformed from a reliable streaming service to an integral, almost indispensable component of popular culture. It has effectively…
